A few weeks ago I read a blog post by a blogger with a very large following. While I adore this blogger’s posts and really like her style, the post really upset me. She has been blogging a few months longer than I have, and while I never consider myself an expert, I do think I know a few things about the blog world. The post contained a lot of absolutes. A lot of things we as bloggers should never do. Here’s the thing; bloggers should never speak in absolutes. There is not one right or wrong way to blog.
Here is my advice to new bloggers or people who want to blog:
DO YOUR THING
Yep, that’s it. Just do your thing. If you want to be on Blogger, or WordPress, or Squarespace, do you! If you love Instagram and want to post 5 times a day, go for it. Don’t let someone else who has been doing it longer tell you what you are doing is wrong.
Yes, there is tons of advice out there, even my own that tells you why you should do this, or how to do that. However, I know for me when I write those posts it’s more of a suggestion and a guide post, not an absolute way you should be doing this thing we call blogging. When you read blog posts that give you advice, try to remember that the person writing it is telling you what worked for them. Just because Person A never had to reach out to brands to get sponsored posts does NOT mean reaching out is wrong or you SHOULD NOT do it. This is why I hate absolutes. Bloggers read things like that and possibly miss out on huge opportunities.
One thing I read in this post that upset me was not to join blog Facebook groups. I can’t stress this enough: BLOG FACEBOOK GROUPS ARE WONDERFUL! Sure some may have drama, some may not be great, but I have found a few that I truly love and enjoy being in. I share my posts, find new blogs to read, and have a great community.
Loop giveaways: I know there are a lot of mixed messages out there. Should you do them, should you not? This is completely personal but all kinds of bloggers do them for all kinds of reasons. There is nothing wrong with them. Doing loops has not changed the amount of sponsored content I get. It has not changed anything for the worse.
The last thing is I have read multiple places that you should NEVER schedule social content. OK, not true IN MY OPINION. I schedule tweets and Facebook posts all the time and you know what my engagement is just as good on those as it is when I randomly post a tweet.
The moral of this story? The point of this post? Don’t let other bloggers who may have been doing it longer scare you into thinking a certain way. You do things the way that works for you and the way that feels the best. It doesn’t have to be the same way that blogger over there does it. Maybe she has a different audience and a different focus. But the reason why bloggers should never speak in absolutes is that they did not invent blogging. I did not invent blogging. It is constantly changing and evolving so just do you!
I would love to hear your thoughts!
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